App Marketing Strategy #1 – Social Media

As an App Developer, I’m constantly in search of new, exciting, and efficient App Marketing Strategies to promote my Apps. Over the years, I’ve tried and tested multiple strategies; on average, out of every 10 strategies, only 1 or 2 tend to work. The others are just expense/cost of doing business. There seems to be an overwhelming perception out there in the App Development Community that says: “Develop a good App and they’ll download.” – That statement is absolutely false and the farthest from reality. No matter how good the App, if you don’t spend enough time on the Promotion and Marketing, your App will be ostracized and left for dead. It happens all the time. Heck, it’s happened to me – some of the best Apps that I’ve ever created were a huge financial failure. I never made more than $10 to $20 per month on those Apps. Yet, despite this stark and brutal reality, there are Apps on the iTunes App Store that make $1,000 to $2,000 per day – how they do it is anybody’s guess, but for the most part, the Apps that are usually successful spend a lot of Time and Money on marketing their product and creating brand awareness. The theory is simple: The more money you spend, the more money you’ll eventually get. But the problem with this theory is, in order to spend more money; you first need to have more money. Because of this, a lot of App Developers quit and give up on their dream of making a living from selling Apps.

With that said, there is one App Marketing Strategy that everyone can use, irrespective of the money one has in their bank accounts: Social Media Marketing. All you need is to be a bit smart and creative, and you can create some really cool, high-traffic viral marketing for your Apps. The marketing campaigns for each App are different, so there is no one-size-fits-all solution here. You need to be creative and use the power of Social Media to drive up your App Sales.

If you have any questions or suggestions, please leave a comment below.

For more information, visit www.appstoredownload.com

P.S: Check out App Store Download’s Comprehensive List of Best iPhone Apps and Best Photo Editing Apps.

Mobile Applications-Future of Smartphones?

The use of Smartphones has witnessed an exponential increase in the recent years.  The popularity of Smartphones can very well be linked with their capability to act as communication devices and for other uses.  Just like other ordinary phones, Smartphones also enable communication despite the communicating parties being very far away from each other. In Business, Smartphones are widely used to communicate with business partners.

Today’s range of Smartphones comes equipped with thousands of applications to entertain their users. Modern smart phones, on top of all these in-built applications, also run a horde of free and paid applications. The app-driven life has kick-started a new computer revolution; one that has spread faster and become more intimate than any before. Smartphones have transformed the single-minded cell phone into a mobile personal computer (Zheng & Ni, 2010).

Smartphones applications enable social media networks to conduct business on a wider scale. These Smartphone apps have also allowed business to be conducted in non-traditional ways. Employees are now able to conduct business through their phones no matter where they are at. Several Smartphone apps assist people in multi-tasking more efficiently. In fact, small businesses can run almost every aspect of their company from their Smartphones. On the other side, we will find users for whom Smartphones are solely an entertainment tool.

Users can play advanced computer games on their Smartphones, they can watch and download movies and listen to stored music or opt for radio stations through the use of these apps. Equipped with superior capabilities to access the internet, these smartphones apps can be used for searching for information on almost every aspect of life. With these apps its users can read news online according to their interest areas; be it sports, politics or entertainment news.

The future looks very promising for the Smartphones. There is no doubt that these smartphones applications make our lives easier. However, much of the Smartphone’s capabilities revolve around the applications that it offers. These apps are very important in determining the future of a Smartphone. It is these apps that give Smartphones an extra edge that ordinary phones do not have.

What Apple’s Recent Acquisition of Beats Electronics Means For iPhone 6

As a leading manufacturer of commercial site amenities for over 20 years, Rotovac has been dedicated to offer only the best quality products; including receptacles for waste and recycling, advertisement benches and planters. These products are commercial grade and built to not only look good, but also stand the test of time.

Just in case you were living in a cave somewhere, and if you haven’t heard the hottest news in the Tech World, Apple has recently acquired Beats Electronics LLC. Beats Electronics is the maker of those large headphones that almost every punk on planet earth wears while jamming to Miley Cyrus on a 24 hour loop. I personally prefer BOSE Headphones, but hey, who gives a F**K about what I think. Anyways, getting back to the topic at hand: What Apple’s Recent Acquisition of Beats Electronics Means for iPhone 6.

Despite my personal distaste for Beats by Dr. Dre, I gotta admit, I like this move by Apple. I believe this is more of a big picture strategy by Apple, and I believe that they’re going to make a massive push in the Live Streaming Music Market. At the moment, Spotify is the biggest player, but it might soon change if Apple decides to expand iTunes to a subscription based live streaming service. Although I believe Beats is nowhere near what Apple paid for it - $3 Billion to be more specific – Beats does have all the necessary apparatus and tools in place that Apple will need in order to compete with other subscription based music streaming services. Also, Beats has an excellent patented sound technology that Apple can use to improve the Sound (Speakers) of the iPhone 6.

Beats also has an established brand and name recognition, with endorsements from some of the most popular celebrities and pop/hip-hop artists. Although at first, all the things might seem unrelated, pretty soon they’ll start coming together like pieces of a puzzle, to create a more complete picture. It’s called the Chaos Theory; and Apple has mastered it to perfection.

So to all the fellow Apple loyalists out there who don’t like this move by Apple (acquiring Beats Electronics), I recommend exercising patience. Good things always come to those who wait.

#KeepCalm

How to Customize iPhone Status Bar and Dock? Try GLAMOURIZE!

Tired of looking at the same old Status Bar and Dock of your iPhone. Introducing Glamourize, the app which allows you to customize your Status bar and dock with over a 100 styles.

Here is our fresh new video of the Glamourize App. And oh yes! It has Minions too.

So did you like it? Do give us your feedback and stay tuned for more such amazing videos. In the mean time you can follow us on twitter and stay updated with all the latest trends in the iPhone app technology.

Reduce Motion For iPhone

Every since Apple released the iPhone 5, it has been focusing extensively on making the iPhone user experience more fluid. And sometimes to a fault. Apple’s latest iOS 7.1 has this thing called the Parallax effect. So basically what the Parallax effect does is that it makes the users dizzy by making the Wallpapers (Background Images) move and adjust, in accordance with the angle at which the iPhone is held. And every time you scroll your Home screen Left to Right, the Wallpaper appears to move. Although some people might find this feature “COOL”, others are sick of it and have literally reported cases of Dizziness. Why Apple would introduce this in the first place is beyond me. Either way, my guess is, we’re stuck with this Feature, and it’s not going anywhere.

To good news however, is that you can Disable or Turn Off this Parallax Effect if you’re feeling nauseous.

Here’s how you can Turn Off the Parallax Effect on your iPhone:

Settings > General > Accessibility > Reduce Motion

By default, the Reduce Motion is Off. You need to Turn it ON, and viola!!!

No more Parallax Effect.

P.S:

If you LOVE wallpapers, I highly recommend the Glamorize HD Wallpapers App For iPhone.

Download the Best iPhone Apps on App Store Download

Beware of Free Game Apps

I guess the title of this post says it all. The point is, all these so called ‘Free Game Apps’ on the iTunes App Store are not really FREE, but just simple decoys for unsuspecting users to download them, and then be bombarded with hoards of annoying Advertisements and In-App-Purchases. It’s the art of deception at its best.

I’m a GAMER. Whenever I’m not shooting enemy soldiers on my Sony Play station (Call of Duty and Modern Warfare), I like to play games on my iPhone, as I cannot carry my Play station with me everywhere I go. Every once in a while, I get bored of a certain game, and I’m constantly searching for new ones, to keep myself engaged. Now, a lot of games on the iTunes App Store are REALLY expensive, and include numerous In-App-Purchases to unlock key features; many people might get discouraged by this and instead go shopping for FREE GAMES, only to find out that the Free Games aren’t really free after all.

You’d be surprised at the amount of bogus gaming apps listed on The iTunes App Store, created solely for the purpose of tricking a user into downloading them, and opening them at least once. Because every time a user opens one of these bogus apps, there are greeted with a zillion ads, thus resulting in impressions, which result in more money being deposited in the App seller’s account. To add to the user’s misery, these advertisements are usually large banner that occupy the entire screen; so the only way a user can close the banners, is by clicking on them, which again results in more money being deposited in the App seller’s account.

Now, I’m not saying that all FREE APPS are bad. There are thousands of good apps out there that are offered for free, and have non-intrusive advertisements; it’s just that they are a bit hard to find.

In conclusion, I’ll just say this:

Beware of “Free Game Apps”. Make sure you read all the reviews carefully and also the aggregate rating of the app, and only then decide if you want to go ahead and download the app. Otherwise, you’re better off paying for an app, especially gaming apps since that category is loaded with bogus apps.

Choose Wisely.